In User Experience Design: A Practical Playbook to Fuel Business Growth, UXReactor co-Founder Satyam Kantamneni distills 25 years of industry experience into a pragmatic approach to help organizations advance in the highly competitive and rapidly changing digital world.
You will know:
1. Why putting users at the center of strategy leads to an almost unfair competitive advantage
2. Ways to build an organizational system that delivers a superior user experience that is replicable, consistent, and scalable
3. Common shortfalls that prevent organizations from reaping the value of experience design
4. 27 proven “plays” from the UXReactor playbook to put concepts into practice
|5. Game planning examples to execute at different levels of an organization